Taylor Swift's Net Worth: How She Spends Her $1.1 Billion Fortune – Business Insider

Taylor Swift never fails to impress.
At 15 years old, she was the youngest songwriter to ever sign with Sony. She now has 14 Grammys on her shelf, several tours under her belt, an endless list of chart-topping songs and albums, and a beloved fan base who dub themselves “Swifties.”
Such success makes Swift one of the world’s highest-paid celebrities and one of the richest female singers. According to a Bloomberg News analysis published on the eve of the rerelease of her “1989” album, she has now officially built a billion-dollar empire.
Bloomberg puts Swift’s current net worth at $1.1 billion, thanks in part to her massive 146-date worldwide Eras Tour and its subsequent tour movie. It comes after Forbes estimated Swift had a net worth upwards of $740 million in July.
Swift has been strategic and generous with her money, investing in a sprawling $84 million real-estate portfolio and often donating it to causes she supports and people in need.
Below, see how Swift earns and spends her fortune.
Bloomberg News reported her net worth in October 2023. Swift is one of the few people to reach billionaire status almost exclusively from her music and performances, the outlet reported, citing publicly disclosed and traceable assets and earnings.
Her fortune is primarily comprised of her extensive discography, five homes, and earnings from streaming deals, music sales, concert tickets, and merchandise, according to Bloomberg.
Representatives for Swift did not immediately respond to Insider’s request for comment regarding the estimation.
Swift’s 146-date worldwide Eras Tour has been nothing short of a sensation. It’s on track to make history as the highest-grossing tour of all time and the first tour to gross over $1 billion, The Wall Street Journal reported in June.
Since touring 56 dates across the US and Mexico between March and August 2023, it has generated $780 million, according to Forbes.
It has also added $4.3 billion to America’s gross domestic product alone, according to Bloomberg Economics.
It’s expected to have a similar effect on the likes of South America, Asia, Australia, and Europe when she tours those territories in late 2023 and throughout 2024.
Worldwide ticket presales had already exceeded $100 million before the film was released (a day early) on October 12, 2023, AMC Theatres reported.
According to ticketing service Fandango, “Taylor Swift: The Eras Tour” set a new record for the highest first-day ticket sales in 2023. It has also become the highest-grossing concert movie of all time, surpassing “Justin Bieber: Never Say Never.”
Swift, who bypassed movie studios to personally fund the concert movie, will receive half of the box office earnings for the film, which has grossed $261 million worldwide.
According to Puck News, Disney paid upwards of $75 million for the exclusive rights to stream “Taylor Swift: The Eras Tour (Taylor’s Version)” on Disney+ worldwide starting March 15.
Citing anonymous sources, the outlet reported that Disney’s Bob Iger outbid Netflix and Universal Pictures (which handled VOD distribution for the film in December) for the streaming rights by offering the huge sum, which the other two streamers couldn’t match. 
These partnerships include Capital One, AT&T, Stella McCartney, Elizabeth Arden perfumes, American Express, Keds, Diet Coke, Walmart, and Apple, which presumably bring in a lot of income.
That’s according to the Los Angeles Times
It ended up being the second highest-grossing tour that year, according to the Grammys. It made $315 million on more than 2.6 million ticket sales.
Forbes estimated that her coveted on-site merchandise — which she sells at an average price of $80 —could add an estimated $87 million in proceeds to her fortune.
The Guardian reported her massive sales brought in $230 million for Swift’s label Universal. 
With 1.578 million equivalent album units earned in the US in its first week, “Midnights” landed the biggest week for an album in seven years, according to Billboard.
Her new version of “Red” was one of the year’s top-selling albums, and “Fearless (Taylor’s Version)” topped the charts when it was released.
Forbes also reported that some of her income that year came from lucrative endorsement deals with Peloton and Starbucks.
It consists of eight properties in four different states.
The latter is the cheapest property she owns.
In 2017, she was trying to turn it into a historic landmark, according to Teen Vogue.
With 12,000 square feet, it has plenty of room for parties and even inspired her song “The Last Great American Dynasty.”
That includes an 8,309-square-foot large duplex penthouse and a four-story townhouse.
There’s no word on how much she paid for them, but Elon Musk owns a similar model that cost approximately $26 million.
In the past, she’s been spotted at The Fat Radish, The Spotted Pig, Sarabeth’s, L’Asso, Nobu, and Vita Carota.
On her 24th birthday, she donated $100,000 to the Nashville Symphony, according to People.
She also raised $750,000 through a Speak Now Help Now benefit concert for victims of tornadoes in the southern US in 2011, according to People.
She also donated $50,000 to NYC public schools, People reported.
She and her mom Andrea Swift quietly made the donation, according to USA Today.
She also gifted $13,000 each to two moms who were also struggling financially because of the pandemic.
The checks were sent out in 2014, according to People.
She made a sizeable donation to the Arizona Food Bank Network as she kicked off the tour in Glendale, Arizona, and has done the same at other stops including Las Vegas, Nevada, and Detroit, Michigan.
Rolling Stone reported the donation in an interview with Kesha in 2017.
In the article, the singer said Swift “is a fucking sweetheart. Very, very sweet, very, very genuine, extremely generous, picks up the phone every time I call her. My mom doesn’t even always pick up the phone!”
As Business Insider reported, many other celebrities such as Tom Brady and Stephen Curry failed to do so and are now being sued for endorsing the now-bankrupt crypto exchange.
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