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Lady Gaga’s latest appearance in an advertisement was met with sharp criticism, as fans accused her of “promoting greedy pharmaceuticals.”
Fans appeared to be tired of her high-profile team-up with the pharmaceutical giant Pfizer to promote their migraine medication, known as Nurtec.
As she posted the ad on Instagram, Lady Gaga revealed she made the video for those with migraines because it’s “time we all shine.”
“My friends @inezandvinoodh and I made this film for you. To those with migraine, it’s time we all shine,” Lady Gaga wrote in the caption. “Nurtec ODT is for the acute treatment of migraine with or without aura and the preventive treatment of episodic migraine in adults. Select Safety Information: Do not take if allergic to Nurtec ODT. Allergic reactions can include trouble breathing and rash. Call your doctor or get emergency help right away if you experience trouble breathing or swelling of the face, mouth, tongue or throat. Most common side effects were nausea (2.7%) and indigestion/stomach pain (2.4%). See full Approved Uses and Important Safety Information included in the video. #ad #nurtecodtpartner.”
Image credits: ladygaga
The reaction to the migraine pill ad seemed to be a bit of a headache, as fans questioned, “WHERE ARE YOUR ETHICS, GAGA?”
“Gaga promoting greedy pharmaceuticals in a country where ppl can go bankrupt for calling the ambulance, and where all meds are insanely overpriced! WHERE ARE YOUR ETHICS, GAGA?” one person wrote on Instagram, while another added, “Music please , i’m sick and tired of make up and medicines.”
Image credits: ladygaga
“Girl you need new management,” one said.
“Girl I have a migraine right now just watching these ads,” wrote another.
Another said, “Very disturbing. I really don’t like what’s you’re doing now.”
A post shared by Lady Gaga (@ladygaga)
On the other hand, some social media users defended the artist and said, “Well I’m happy you are happy and look pretty and have no headaches and stuff.”
“Just ignore the post and move along guys,” one fan suggested.
Another fan said, “If you saw her documentary you would know how much she soffers [sic] for physical problems (I don’t remember precisely I have seen it years ago) from time to time so it’s only right for her to support something that maybe helped her!”
me after the new lady gaga & pfizer ad pic.twitter.com/HpkvEHeZ2Y
— o (@BumpDrunk) April 8, 2024
Lady Gaga has been edging us for 4 years to the point where a migraine ad is a highlight for us 🤩🤩 pic.twitter.com/CDAeUoDxGI
— Little Monster | TFM (@hauzofmonstr) April 9, 2024
me giving @i____m___ the lady gaga migraine pill pic.twitter.com/qoTMQYcOiO
— Ryan (@helloryry) April 8, 2024
Not another Lady Gaga migraine advert, imagine how tired we are pic.twitter.com/yhjl2R8GKV
— david (@dvd_brwn) April 8, 2024
Continue being a Lady Gaga fan after her migraine ad 😫 https://t.co/v5DxJwPcpI
— ΕΡΑΛΠ ΚΟΡΤΑΤΣ (@EralpVanKortach) April 8, 2024
Lady Gaga was described as an “actual Nurtec ODT patient” on the medication pill’s website, where quotes about the Grammy winner’s experience with migraines were included.
“I was diagnosed with migraine when I was 14. My experience with migraine was debilitating,” the Just Dance singer was quoted saying. “I would miss school, and be in bed for days with tremendous pain in my head, behind my eyes, and all throughout my face. I couldn’t read or have any lights on, and I needed to be alone in a quiet room for hours that could lead to days until the pain subsided. I was always frustrated getting them because I didn’t want to get behind in school or miss rehearsals for after school musicals.”
Lady Gaga explained that she began dealing with other medical conditions in addition to her migraine by the time she turned 25.
“When I tried Nurtec for the first time I’ll never forget wishing I had found it sooner,” she said. “My migraine was gone quickly, and I was so glad I found relief. I wondered if other people could have the same experience I have.”
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Working as a writer for Bored Panda offers an added layer of excitement. By afternoon, I'm fully immersed in the whirlwind of celebrity drama, and by evening, I'm navigating through the bustling universe of likes, shares, and clicks. This role not only allows me to delve into the fascinating world of pop culture but also lets me do what I love: weave words together and tell other people's captivating stories to the world
Hey there! I'm a Visual Editor in News team. My responsibility is to ensure that you can read the story not just through text, but also through photos. I get to work with a variety of topics ranging from celebrity drama to mind-blowing Nasa cosmic news. And let me tell you, that's what makes this job an absolute blast!
Outside of work, you can find me sweating it out in dance classes or unleashing my creativity by drawing and creating digital paintings of different characters that lives in my head. I also love spending time outdoors and play board games with my friends.
If you’ve ever watched her documentary, she has debilitating chronic pain from migraines and fibromyalgia. I don’t honestly know how she’s even managed to have the career she does. She’s promoting something that could be life changing for people because it was life changing for her. People need to get off their high horse
I agree, if it’s helped her, that’s great, take Pfizer’s money! It’s not like she’s advertising some sort of snake oil quackery, it’s a migraine medication. And she has suffered terribly. Good for her, I don’t know why people are so mad about this.
If you don’t experience migraines, you don’t understand. People crying about what she should or shouldn’t do really need to pay more attention to their own lives instead of some random celebrity’s.
At least she not selling vagina scented candles. Gwyneth.
And she’s not a bald man hawking shampoo. The Rock.
If you’ve ever watched her documentary, she has debilitating chronic pain from migraines and fibromyalgia. I don’t honestly know how she’s even managed to have the career she does. She’s promoting something that could be life changing for people because it was life changing for her. People need to get off their high horse
I agree, if it’s helped her, that’s great, take Pfizer’s money! It’s not like she’s advertising some sort of snake oil quackery, it’s a migraine medication. And she has suffered terribly. Good for her, I don’t know why people are so mad about this.
If you don’t experience migraines, you don’t understand. People crying about what she should or shouldn’t do really need to pay more attention to their own lives instead of some random celebrity’s.
At least she not selling vagina scented candles. Gwyneth.
And she’s not a bald man hawking shampoo. The Rock.
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